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The Creative Issue – News for Creatives | December 12, 2019

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Elle Macpherson Body Collection

Elle Macpherson Body Collection

| On 07, May 2014

Australian supermodel Elle Macpherson has expanded her intimates line by creating a new collection entitled ‘The Body’.

Elle was inspired to create a line that helped with every woman’s daily needs when wearing a bra.

The new collection is “designed to offer the modern woman a wardrobe of second skin styles to support her through every aspect of her life”.

“I created THE BODY Elle Macpherson Intimates because I believe that a strong silhouette is the foundation of a great body shape, both under clothing and undressed,” said Macpherson in a statement.

“I wanted to address everyday bras at accessible pricing with unique and easy to find merchandising in a crowded market.”

 

Image from www.ellemacphersonintimates.com.au

Image from www.ellemacphersonintimates.com.au

 

Elle believes it is very important to feel sexy. Women know what they want and they can mix and match different pieces.

There are four different lines within The Body.

Boost: Plunge silhouette to create the ultimate cleavage.

Image from www.ellemacphersonintimates.com.au

Image from www.ellemacphersonintimates.com.au

 

Fit: Customised uplift pad gives the perfect lift for your cup size.

Image from www.ellemacphersonintimates.com.au

Image from www.ellemacphersonintimates.com.au

 

Natural: Underwire cups provide a natural shape.

Image from www.ellemacphersonintimates.com.au

Image from www.ellemacphersonintimates.com.au

 

Smooth: Molds to your body accentuating the perfect shape.

Image from www.ellemacphersonintimates.com.au

Image from www.ellemacphersonintimates.com.au

 

The collection will be available this month in-store from David Jones and Myer.

Grab your set fast for that effortlessly, sexy look.