Trend Report: "Normcore"
Amy Clarke | On 03, Apr 2014
Straight out of the pages of the latest Vogue, “normcore” is the new fashion buzzword used to describe dressing anti-trend. It seems to make no sense, how can a trend be anti-trend? Let’s have a look.
Normcore is a mixture of a few things: 90s fashion, casual styling, a little bit of sport luxe, and, most importantly, “nothing special.”
Although fashion gurus have only recently started using the word, the definition of normcore has been around since sci-fi writer William Gibson reportedly assigned it the meaning of “a collective, neutral blandness” in one of his novels.
If you’re interested in dressing normcore, think boyfriend jeans, jersey materials, loose-fitting shirts and pants, a lot of white and denim, sneakers, backpacks, flannel shirts, and sandals – specifically Birkenstocks.
I have put together a few outfit ideas if you think you want to try out this non-trend-trend. All items are from Target (pretty normcore if you ask me!) and available now. Click here to have a peek.
If celebrity inspiration is more your style, check out Jodie Foster,Â Zach Galifianakis, Alexa Chung, and for all theÂ Friends lovers out there, Chandler Bing.
In general, Brisbane is a laid back city with really cool, chill style, but are we normcore? Or are we too trendy? Let me know what you think!